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Implemented projects :: National initiatives
National initiatives

Social marketing of contraceptives

LOGOThe project consisted of two interrelated components - an educational campaign targeting the youth auditorium and the health specialists, as well as a marketing campaign which by commercal means introduced on the market the whole range of COOL condoms. The COOL brand is property of BFPA. The educational component was aimed at improving the sexual culture and informational awareness of the society af a whole, decrease the spread of sexually transmitted infections and unwanted pregnancies. The project activities were conducted between 1998 and 2003.

 

Youth information network “Play it safe”

Play it safeThe main goal of the project was the dissemination of SRH information and better access to condoms among the young people by suitable and unconventional abd ogriginal channels. The main focus was on sexually transmitted infections and HIV. For the duration of the project, youth groups were established in 15 cities, more than 80 special educational events were conducted and the toilets of more than 240 youth friendly cafeteria, bars and shops were branded with the campaign slogan.

A substantial part of the project was also distribution of condoms and printed informational materials along the main roads and highways, including fast food establishments, petrol stations and other small businesses.
Special attention was paid to locations popular for sexwork, namely – roadside truck stops, motels and other recreational sites.

The initiative was implemented with the financial support of Cooperating Netherlands Foundations and was carried out between 2003 and 2005.

 



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Youth Аdvocacy Тeams for Better Access to Health Services and Information

Banya, August 22-24, 2022

Together with 14 young people from Blagoevgrad, Dupnitsa and Sofia, we worked on implementation of  two campaigns - in Blagoevgrad and Dupnitsa - to support vulnerable communities and improve young people's access to SRH  information and services. The main topics of the training focused on advocacy skills, organizing and conducting local campaigns and how to use “photovoice” method. Examples of already developed campaigns from the previous training in Dolna Banya were also presented.  The idea was to involve new participants in various activities in different locations, as well as to connect young people to help and learn from each other in the process of preparing and implementing advocacy campaigns.
The young people with the help of the health mediators, defined as a problem the poor access to information and health services, ensuring a healthy and fulfilling way of life for the young people from the Roma community in Blagoevgrad. They have the ambition to contribute for raising the public awareness towards these problems in Blagoevgrad, and also to draw the attention of the institutions to the problem.

 
Young People Working to Support Local Communities

Dolna Banya, July, 11-13, 2022

Talks, questions, sharing about the huge gap between how young people define health care problems and how adults see them; about the lack of trust in the institutions regarding their reaction in cases of violence, even for registered ones! We discussed that deep in our national psychologyit is stated that talking about mental health and "shameful" illnesses is not good, when it happens at all it is hidden, superficial and stigmatizing, and thus leads to dramatic complications for people in personal plan. We also talked about the nuances of "advocacy" and "lobbying."
We from the BFPA team think that we are really lucky for working with a group of wonderful young people - from the youth clubs in Pernik and Breznik and from the American University in Blagoevgrad (AUBG). The workshop was held July 11-13, 2022, in Dolna Banya. Our work topics are advocacy and campaigning.

 
How Health Knowledge to Get to Roma Communities

Dolna Banya, July 5-7, 2022

After two days fulfilling work on leadership and advocacy with unbelievable roma young people from Lom, Dupnitsa and Byala Slatina problems in respective communities were identified. Discussions in searching the best decisions were led; image of the target groups and stakeholders was created and the needed communication skills on leading a successful campaign were discussed. Role plays, practical cases and individual video presentations with messages were commented.
The health mediators Tanya Kirilova from Lom, Daniela Ljubenova from Dupnitza and Mirena Bocheva from Byala Slatina are real mentors for the young people from the communities they work for. The three of them, together with Dr. Rada Stamenkova, Pavlina Filipova and Ralitsa Zgalevska from BFPA team actively contributed to support the motivated and well-prepared young people, enthusiastic to advocate for better health of people from their communities. In the coming months the team will continue to work on building their capacity as leaders and to help them with expertise and guidelines.

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Implemented projects :: National initiatives