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Communication skills, messaging and PR strategy of BFPA

NFM logoGroup photoDolna Banya, June 28-30, 2021

From June 28 to June 30, 2021 тhe team and the management board of BFPA together with key partners of the organization gathered for a second training under the project "Capacity building for advocacy for SRHR", supported by the EEA Financial Mechanism.
Prior to the training, the participants filled out a detailed questionnaire about how they see the organization and its work so far, what are the challenges of the external environment, which audience and which public groups should be introduced to our work.
The emphasis in the training program was upon the development of PR and communication strategy of the organization. Participants discussed the challenges for civil society organizations to speak in a language understood by their target audiences. Appropriate messages from BFPA aimed at different audiences were developed in working groups.

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Launch of the Project ‘Awareness raising of local communities in areas with significant share of Roma population on asylum and migration issues’

Norway Grants logoStart PlevenJune 22, 2021, Sofia
‘Our neighborhood is separated from the town, it has no name. The young people insist on continuing studying. Many of them are abroad. Those who came back are with obviously changed habits’, shares Kadrie from Provadia. 
On June 22, 2021 in the inspiring environment of the University Botanic Garden in Sofia was launched the project ’Awareness raising IOM logoof local communities in areas with significant share of Roma population on asylum and migration issues’. The project is implemented by the International Organization of Migration (IOM) in partnership with a Consortium of three organizations - National Network of Health Mediators, Bulgarian Family Planning and Sexual Health Association and ‘Ethnic Minorities Health Problems Foundation. The three organizations act from decades as one enlarged team and have considerable success in the fields of health prevention and advocacy. Health mediators from Filipovtsi, Breznik, Tran, Provadia and Harmanly, where field project research is held, together with representatives of NGOs, state institutions and embassies took part at the event. The meeting was moderated by Dr. Radosveta Stamenkova, Executive Director of BFPA, who was also host of a kick-off online project meeting on May 20. 
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Online Meeting of LAP: Low Sensitivity towards Violence in Society Remains a Problem

OAK logoRe-Act presentationSofia, May 11, 2021

Another virtual meeting of Learning Action Partnership (LAP) members took place on May 11, 2021. The Agenda included presenting of the Analysis of Identifying the key experts and institutions having interest on preventing Sexual Exploitation of Children in the frame of research made by the ‘small’ project of Re-Act Association and following the progress of the other micro projects in the frame of LAP.
Representatives of BFPA, Know How Centre of Alternative Care of NBU, Tulip Foundation, BYRC, SAPI, Association Re-Act, NCCTH, Parents Association, ARC Foundation, NCPHA, WHO Bulgaria and UNICEF participated.
Associated Professor Michail Okolijski presented to participants two projects of WHO focused towards children and young people and their mental and sexual health – HealthBuddy+ and Pocket Guide against Domestic Violence. He also presented Infographics on Positive Parenting, the print edition You are My Hero and the Campaign ‘Bulgaria is Being Vaccinated – Inform Yourself, Get Vaccinated  And Embrace Life!”

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BFPA's health education this spring: animation, Instagram, youth participation

Sofia, April 2021

The Internet is full of recipes for a healthy lifestyle. We can learn how to lose weight for hours, how to get rid of the ugly carbuncle and about that miraculous drug that ‘treats everything’... But today, after hundreds of years of technical revolution, in the boom of nanotechnology and the rise of genetics, we still can’t order our health online. That’s why it is life-determining to Advantages Health educationhave access to health information. Health education, health literacy.
During the last month we presented two short videos, with the help of which we are focusing the attention of curious people on topics, connected with health education. It gives knowledge, opportunities and it is responsibility. It brings up and forms proactive attitude towards personal health, stimulates self confidence and is a part of literacy, as well helps us to think critically.
Our team developed the animation ‘About the Advantages of Health Education’ on project ‘My Body – My Rights’, supported by the programme for social responsible business of the company MSD ‘ MSD for Mothers’.

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BFPA starts working on a new project – ARIE - supported by the ERASMUS+ program

ActivitiesProject logoSofia, March 2021

The Bulgarian Family Planning and Sexual Health Association (BFPA) is a partner in the first European project that encourages People Living with HIV (PLHIV) to implement regularly a system of aerobic exercises. The project was supposed to start in the beginning of 2020 but the Covid-19 pandemic postponed the start with one year. So ARIE will be implemented in 2021 and 2022, coordinated by ANLAIDS Lombardia  - an organization that was a partner of the Association under other projects  - for HIV  prevention, for creating an online informational system for Hepatitis B and C and for cervical cancer prevention. We are partners from  6 countries (Italy, Bulgaria, Greece, Lithuania, Romania and Slovenia), 7 organizations and over 30 experts. ARIE is an ambitious project to encourage participation in sports and physical activity of people living with the HIV infection and are on therapy, in line with EU recommendations and guidelines on physical activity.
The project intends to promote physical activity in the form of personalized paths, among people aged between 18 and 50 who live with HIV infection and who are under treatment, offering an innovative fitness protocol, and in order to involve them in moderate physical activity. Therefore, the project through the development of the protocol aims to promote voluntary activities in sport, together with awareness of the importance of physical activity for the benefit of health through greater participation in sport for all.
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Podcast ‘Of Rights and People… Because Free People Have Rights

August, 2021, Sofia

The implemented by BFPA project ‘Increasing the capacity of the team, partners and supporters of BFPA in the field of advocacy for Sexual and Reproductive Health and Rights (SRHR) ended in August 2021. It was funded by the Active Citizens Fund of Bulgaria under the Financial Mechanism of the European Economic Area.
In the frame of the project trainings and discussion meetings took place during which the team of BFPA, together with key partners and supporters, worked for enlarging the knowledge and practical skills to formulate and communicate messages, targeting different publics, and tried different ways of conducting effective dialog in public space. In parallel with this the trainings contributed for the development of analytical skills of the participants in the area of national and international legislation concerning human rights in general and with special focus on sexual and reproductive health and rights. PR and Communicative strategy for popularizing messages, connected with the implementation of the main strategies of the association was developed.

 
BFPA team in training of trainers in healthy lifestyle project for PLHIV

Timisoara, August 27-28, 2021

Representatives of seven organizations from six European countries (Bulgaria, Greece, Italy, Lithuania, Slovenia, Romania) gathered for a training of trainers in Timisoara on 27 and 28 August 2021. The training is part of the ARIE project, funded by the Erasmus+ of EU, and project main goal is to promote a healthy lifestyle for people living with HIV (PLHIV) in accordance with EU directives and guidelines, which includes healthy nutrition and physical exercises. The Directives mean that PLHIV must be taught how to perform a set of exercises tailored to their condition, whether they’re on antiretroviral therapy or not. The training in Timisoara covered all aspects - approach, physical condition, psychological attitude, the role of coaches, even first aid for the most typical fitness-related injuries.

 
BFPA study among young people: what to improve in the provision of health services in a pandemic

Kyustendil-Pernik-Radomir-Sofia, July-August, 2021

During the period July-August 2021, 42 young people from Kyustendil, Pernik, Radomir and Sofia took part in 6 focus groups in a study on the impact of the COVID-19 pandemic on the provision of services and care in the field of sexual and reproductive health (SRH). Different groups of young people, young mothers and pregnant women were involved. Some of the groups were with participants from the Roma community.
The aim was to examine the needs, challenges and difficulties faced by young people during the pandemic and to give them the opportunity to propose ideas for improving various health services.

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