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Implemented projects :: National initiatives
National initiatives

Social marketing of contraceptives

LOGOThe project consisted of two interrelated components - an educational campaign targeting the youth auditorium and the health specialists, as well as a marketing campaign which by commercal means introduced on the market the whole range of COOL condoms. The COOL brand is property of BFPA. The educational component was aimed at improving the sexual culture and informational awareness of the society af a whole, decrease the spread of sexually transmitted infections and unwanted pregnancies. The project activities were conducted between 1998 and 2003.

 

Youth information network “Play it safe”

Play it safeThe main goal of the project was the dissemination of SRH information and better access to condoms among the young people by suitable and unconventional abd ogriginal channels. The main focus was on sexually transmitted infections and HIV. For the duration of the project, youth groups were established in 15 cities, more than 80 special educational events were conducted and the toilets of more than 240 youth friendly cafeteria, bars and shops were branded with the campaign slogan.

A substantial part of the project was also distribution of condoms and printed informational materials along the main roads and highways, including fast food establishments, petrol stations and other small businesses.
Special attention was paid to locations popular for sexwork, namely – roadside truck stops, motels and other recreational sites.

The initiative was implemented with the financial support of Cooperating Netherlands Foundations and was carried out between 2003 and 2005.

 



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Second training of the peer educators from Sofia Academy for health education

Petrohan, April 12-14, 2019

In the three days between April 12 and 14 took place the second module of the preparation of peer educators from the Health and Sexuality Education Youth Academy, realized with the support of the PIST directorate of Sofia Municipality. The focus of the second stage of education was upon elaboration of communication skills, teambuilding and team work, acquiring of knowledge about the prevention of trafficking of human beings, knowledge of hygiene as a starting point to peer education, adopting healthy eating habits and preventing eating disorders, work with vulnerable groups. In addition to health knowledge, the future peer educators acquired also social and personal ones – how to define one’s personal space – useful when working with young people with disabilities, and how to plan their own free time.

 
The health mediators from Montana, Zaichar and Pirot share their experience

Zaechar – Pirot, March 20-21, 2019 

On March 20th and 21st 2019 the health mediators from Montana participated in working meetings with their colleagues in Zaichar and Pirot. The meetings are organized by BFPA and  take place within the final phase of the ZOV (HEA) programme (Health and Education for All), supported by the Bulgarian – Swiss Cooperation Programme. Besides the members of the National Network of Health Mediators (NNHM) from Montana, in the study trip were included health specialists working with vulnerable communities in the field, representatives of the Regional Health Inspectorate and of the local municipality. Their colleagues were expecting them in Serbia: representatives of local authorities, local NGOs in Zaichar and Pirot, health specialists, volunteers from the vulnerable local communities.
The key topics on which Bulgarian and Serbian colleagues worked together were exchange of ideas, presenting good practices related to improving the access to health services, education and social services for marginalized groups. The health mediators from Montana were selected to share their experience due to the good results they achieved in their work on the ZOV Programme.

 
First field activities under the Project “My Body, My Rights”

Sofia, Montana, Yambol, February 18-28, 2019

 Partners in the project ‘My Body, my Rights’ (2018–2021) gathered in Sofia on February 25 and 26, 2019 to exchange experience and information. The initiative for health care, information and services for vulnerable people from marginalized families is implemented in Sofia, Yambol and Montana. The meeting gathered the team of BFPA, local project coordinators and health mediators form the three locations, as well as municipalities representatives.
So far, the project team conducted 24 focus groups in the three project locations Montana, Sofia and Yambol - 6 in each one. Participants in the focus groups were girls and boys aged 12-15, 16-25 and over 25 years old. The aim is to explore the attitudes of young people in the communities (especially marginalized groups) towards the family planning services offered and whether they can take independent decisions about their reproductive health.

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Implemented projects :: National initiatives